Ridge IVF – Privacy Policy
At Ridge IVF, we prioritize your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, store, and protect the data you share with us.
Information We Collect
Personal Information
We collect only the information required to provide you with the best possible service. This may include:
- Country and state of residence
- Details about your medical history (voluntarily provided)
- Messages and queries submitted through our website
This information is collected when you fill out forms on our website, contact us directly, or subscribe to our services. You may also visit our website anonymously.
Non-Personal Information
We may collect non-personal data through cookies, such as:
- Browser type and version
- Pages visited
- Time spent on our site
- Referring website addresses
Cookies help us enhance the user experience, but they do not store personally identifiable information.
How We Use Your Information
Purpose of Use
We use your information for:
- Providing the services and information you request.
- Assessing your eligibility for treatments.
- Responding to inquiries and offering customer support.
- Sending you updates about our services, special offers, or promotions through calls, SMS, email, or WhatsApp, even if your number is registered on the DND list.
Your personal information is never sold, rented, or disclosed to third parties without your explicit consent.
Cookies and Tracking Technologies
Cookies are small text files stored on your device. These help us:
- Improve website functionality and user experience.
- Understand user behavior to optimize our services.
- Implement remarketing campaigns using non-personally identifiable data.
You can manage or disable cookies through your browser settings. However, some website features may not function properly if cookies are disabled.
Advertising and Remarketing
We use Google Ads, Facebook Ads and other platforms for advertising and remarketing purposes to display relevant ads to users who have previously visited our website and interested in our services. This may include:
- Showing ads on Google, Facebook, and other partner websites.
- Targeting users based on past website activity to provide helpful information about our services.
Managing Ads:
You can control your ad preferences by:
- Adjusting settings on the Google Ad Preferences page. Go to https://adssettings.google.com/.
- Opting out of interest-based ads through your browser or device settings.
Data Storage and Security
Retention Period
We securely store:
- Medical records for at least 11 years as per legal requirements.
- Personal data for a minimum of 7 years after the last interaction.
Security Measures
We employ robust security practices to protect your information from unauthorized access, alteration, or disclosure.
Email Marketing
Consent-Based Communication
We comply with email marketing regulations. You will receive promotional emails only if you opt in.
- EU residents and others requiring explicit consent will not receive marketing emails unless they subscribe.
- You may unsubscribe anytime by clicking the “unsubscribe” link in our emails.
Your Rights
You have the right to:
- Access your personal information.
- Request corrections or deletion of your data.
- Withdraw consent for the use of your information.
To exercise these rights, contact us using the details below.
Contact Us
If you have questions or concerns about this Privacy Policy, please reach out to us:
- Email: info@ridgeivf.com
- Phone: +91 88001 00326 | 011 4716 4716
We are dedicated to resolving your concerns transparently and promptly.
Last Updated: 15 November 2024
By using our website, you agree to this Privacy Policy.
